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Marketing

Farm Rio e Starbucks lançam nova collab de copos e garrafas

Juliana Pio

21 de maio de 2025 às 16:36

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A Starbucks e a Farm Rio lançaram uma coleção de itens colecionáveis inspirados na natureza brasileira, para consumidores que buscam manter o espírito do verão o ano todo

Divulgação/

A linha inclui garrafas, canecas e copos térmicos com estampas tropicais. É a segunda parceria entre as marcas, após uma coleção lançada exclusivamente na Ásia em 2022

Divulgação/

Agora, a collab marca também a primeira parceria da Starbucks Brasil sob gestão da Zamp, operadora da rede no país desde outubro de 2024, após reestruturação da diretoria de marketing

Divulgação/

Os produtos estão disponíveis nas lojas Starbucks no Brasil, Estados Unidos, Canadá e América Latina, por tempo limitado e enquanto durarem os estoques

Divulgação/

São cinco estampas exclusivas, como “Banana Mix”, “Borogodó”, “Board Banana”, “Lenço Azulejo” e “Banana Leaves”, com cores vibrantes e elementos da cultura brasileira

Saiba mais sobre a coleção, os detalhes de cada estampa e a parceria completa entre Starbucks e Farm Rio na matéria